Spotify
| File:Spotify logo without text.svg | |
| Spotify logo | |
| Invented | 2006 |
|---|---|
| Developer | Spotify Technology S.A. |
| Organization(s) | Spotify AB |
| Type | Music streaming service |
| Website | www.spotify.com |
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Overview
Spotify is a digital music, podcast, and video streaming service that provides access to millions of songs and content from creators all over the world. Founded in **2006** in Sweden by **Daniel Ek** and **Martin Lorentzon**, Spotify launched to the public in **2008** and has since become one of the most widely used streaming platforms globally.
Spotify offers both free (ad-supported) and premium (subscription-based) tiers and is available on desktop, mobile devices, smart TVs, game consoles, and more.
History
- **2006** – Spotify is founded in Stockholm, Sweden.
- **2008** – Official launch in select European countries.
- **2011** – Launches in the United States.
- **2018** – Spotify goes public via a direct listing on the New York Stock Exchange.
- **2020s** – Rapid expansion in podcasts and global markets.
Features
- **Streaming Library** – Over 100 million tracks and 5 million podcasts (as of 2024).
- **Personalized Recommendations** – Algorithms curate playlists like Discover Weekly and Daily Mix.
- **Social Integration** – Users can share music and follow friends.
- **Offline Listening** – Available for premium subscribers.
- **Spotify Wrapped** – An annual user-generated listening summary.
Subscription Tiers
- **Free** – Access with ads, limited skips.
- **Premium** – Ad-free, high-quality audio, downloads.
- **Premium Duo/Family/Student** – Tailored plans with multiple accounts or discounts.
Podcasts and Originals
Spotify has made major investments in podcasting, acquiring companies like **Anchor**, **Gimlet Media**, and **Parcast**. It hosts exclusive shows such as:
- *The Joe Rogan Experience*
- *Call Her Daddy*
- *Spotify Originals and Studios content*
Market and Reach
Spotify operates in over **180 countries** and has more than **600 million monthly active users**, including over **250 million premium subscribers** (as of early 2025). It competes with platforms like **Apple Music**, **Amazon Music**, and **YouTube Music**.
Criticism and Controversies
Spotify has faced criticism over:
- **Royalty payments** to artists, often considered too low.
- **Content moderation** in podcasts.
- **Data privacy** and algorithmic influence on user behavior.
Despite this, it remains a dominant player in the global music streaming market.